Wednesday, 28 December 2011

Official: Chrysler 300 gets even cushier with new Luxury Series

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2012 Chrysler 300 Luxury Series

Despite major improvements, public perception still lingers that most American luxury sedans don't quite approach the level of refinement and equipment offered by their imported competitors. And so it follows that Chrysler models fall shy of Lincoln and Cadillac, especially because their pricing is less dear. But the latest announcement from Auburn Hills aims to close that perception - and pricing - gap ever so gently.

Whereas in the past, the Pentastar automaker may have tried to sell the buying public on terms like "Corinthian leather" to sell their luxury automobiles, today, all it has to do is call up its friends (read: corporate overlords) in Italy to get some top-quality Potrona Frau leather (usually found in Maserati and top-of-the-line Alfa Romeo models) and hand-sanded wood trim sent over. The new-for-2012 Chrysler 300 Luxury Series is visually distinguished as well by "platinum-chrome" trim on the grille, door mirrors and handles, plus 20-inch polished wheels and all the bells and whistles Chrysler can muster. Starting at $40,125, it's also a good bit less expensive than other luxury cars its size cars with similar trappings.

Couple that with what Chrysler claims is the first eight-speed automatic transmission offered on a domestic luxury sedan and available all-wheel drive, and the 300 Luxury Series could just make luxury import buyers swing by their local Chrysler dealership for a closer look. Short of that, have a look at the high-res images in the gallery and the press release after the jump for a closer look.

Continue reading Chrysler 300 gets even cushier with new Luxury Series

Chrysler 300 gets even cushier with new Luxury Series originally appeared on Autoblog on Tue, 27 Dec 2011 13:30:00 EST. Please see our terms for use of feeds.

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